Hey There, My names Mark and this is my blog. A place for me to write about innovation and business ideas.

I’ve spent much of my career managing New Product Development (NPD) and Innovation projects for large scale corporate clients.

In 2018, I co-ran a corporate incubator program. Identifying, selecting, and coaching small businesses as potential expansion partners for global business.

On this blog, I’m going to share some stuff from behind the scenes of my work and applying the tools to small business ideas to see how they measure up.

My goal is to help you the reader find detailed examples of how to assess a product or small business idea. In the process i hope to improve my writing skills. I’d love it if you could help me do that with your comments and feedback. In return, I’ll help you find the right small business or side hustle to deliver your goals.